Star Trek vs Star Wars: Battle of the Brands

27 11 2008

Star Trek is a brand. Star Wars is a brand, too. (Jar Jar Binks was their “New Coke”. If the brand survived that, it can survive pretty much anything).

Like CPG brands, they compete not just in the market, but for a place in consumers’ minds and hearts. Which one wins? Check out this completely illegal digital mashup video.

I think both brands triumph here. What do you think?




One response

2 12 2008
Paul Singman


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